I had the opportunity to work at Clube de Ténis do Porto as both a designer and marketer. One of my responsibilities was to create social media posts that would not only engage the audience but also showcase a variety of designs inspired by the club’s atmosphere.
I’d get inspired on special days and come up with simple looking yet clever visual puns involving a tennis ball.
My goal was to present a visual representation of the club’s unique ambiance and encourage interaction from the audience.
Social Media Post: Children’s Day
This playful design was created to mark Children’s Day in Portugal, celebrated annually on June 1st. I envisioned a unique take on a pacifier, created from a tennis ball. This image was specially created for the Club’s social media to spread joy and celebrate the innocence of childhood.
Social Media Post: Portugal’s Day
June 10th is a day of celebration in Portugal, marking the Day of Portugal, Camões, and the Portuguese Communities. To commemorate this special occasion, I designed a creative tribute to honor the Portuguese poet, Luís de Camões. The design features a tennis ball wearing a laurel wreath, , just like how Luís de Camões is frequently portraited.
Social Media Post: Portugal’s Day
In Portugal, St. Martins Day (Dia de São Martinho) is a day to celebrate the maturation of the year’s wine production.
Traditionally it’s also the first day first wines of the season can be taste, hence why we have this saying “É dia de São martinho. Comem-se castanhas; prova-se o vinho!”
(“It is St. Martins Day. We’ll eat chestnuts; we’ll taste the wine.”)